Using your target market’s digital footprints, can be a much better way than traditional market research techniques like questionnaire and focus groups to show you the best way to position your new business. When market research costs are considered new businesses should look at implementing a comprehensive digital footprint tracking operation instead of more costly methods of market research.
Interview conducted by Yanky Fachler with Stewart D. Friedman on the topic of Leadership.
The importance of thinking to the entrepreneurial process is often underestimate. This post includes an informative interview by Yanky Fachler with Dr. Edward De Bono that explores this topic.
Entrepreneurship resides in a different dimension than working ” 9 to 5″. You must adapt when you become an entrepreneur after working for someone else. This article highlights some key considerations that may be of interest.
Why becoming part-time at work is a fantastic opportunity to start a business.
Why you should build your business around Warren Buffett’s criteria of a good investment.
Ok, many entrepreneurs get this very wrong. Some do not apply any methodology to obtaining their sales figures. In the vast majority of business plans, the sales assumptions are simply plucked out of thin air.
Lets face it, 2009 was a bad year for start-ups. This has been reflected in the capitulation of the number of IPOs in 2009. When exits are down it makes it harder for new businesses to attract VC investment. Look, when it comes to Venture Capital and Business Angel investment it’s all about the exit. That’s life, so entrepreneurs like us must deal with it.