Interview with Jeff Frutkin that looks at the importance of good ideas to starting a new business. It covers how you can leverage ideas created externally within your organization.

Here is a quick presentation on Organic Market Research. Enjoy.

More than ever, the costs of starting a business are plummeting. It has reached a stage that the costs of starting a business are actually less than doing market research on starting a business.

I’m sure a lot of you who have sought advice from business experts have been told by them that the first thing you should do is “market research”.  By this they mean a scientific study to determine if your business idea could possibly be made into a profitable business. While such a study does indeed have [...]